In July 2007, it was decided that a web based, city-wide initiative would be designed to facilitate and gather volunteers, projects and sponsors. A team of regional, national and international influencers were gathered to embark on the launch of www.lovestoke.org.

After months of discussions, planning and strategising www.lovestoke.org was ready for the public domain. The early efforts have been spent discussing with organisations, businesses and churches regarding sponsorship and partnership. The results look to be extremely encouraging.

The project brief and time schedule has been set at an approved international business standard and the response from community agencies is highly respectable.

Presently, www.lovestoke.org is in detailed negotiations with medium and large business and organisations regarding advertising. www.lovestoke.org is ‘live’ and a grand launch date is due to be set!